How Mobile Apps Are Help Reward Platforms Up Their Game?

With time, global prices for items and services have constantly been on the rise. This has made customers look for something a little more than what they have paid for. If companies succeed in providing something more on the existing purchase or promise a deal during the next purchase, customers are bound to return. Know what that is? That is enhanced customer loyalty through a company’s reward programs. Customer loyalty management today has become a full-scale market, which had a value of approximately $2 billion in the year 2016 and has been on the rise since. Stats from American coupon website aggregator RetailMeNot reveal that about 80% of the customers stay loyal to brands with a steady flow of reward offers. This statistic is amazing, but there is one more interesting fact in the store. 70% of the customers have more chances of being a part of some loyalty program if it is accessible through mobile devices. In short, a loyalty and rewards-based app. T...