Web and Mobile Application Development

Whenever you hear the term digital marketing, a lot of things rush to your mind one after the other. It’s one of the most dominant marketing methods that are present today in the world, but there’s still a silo between knowing what it is and how to use it to drive results to an organization’s success. With so many moving parts, random bouts of digital marketing implementation are never going to work. There needs to be a strategy or a plan that can truly engage people and introduce your brand in the perfect way through digital mediums. Exactly where a digital marketing campaign comes to the scene Digital Marketing & the Path to Campaigning A few stats from WPForms below will give you an idea about the trends digital marketing has been setting- Companies that focus on creating blogs generate 55% more traffic on their website. A whopping 78% of online users conduct online research before they make a purchase. When compared to the traditional methods of marketing, inbound m...

If psychologists are to be believed, it takes a duration of about 66 days to develop any kind of a habit. And the world has been forced to develop a lot of new habits since the last few months, given the COVID-19 outbreak. The gloom aside, the longer these lockdown measures stay in place,  the more likely it is that there will be some major changes in consumer behaviour ,  which will stay for a long time to come. Because of the fact that people have been forced to stay in their homes, those who had tentative perceptions about ecommerce shopping or making online payments before, have no choice but adapt to this change, as it has been widespread through every major industry in the world. Online purchasing, store side pickup and home delivery have become the new trends that have become routine. All of this with the main motive of maintaining a really safe physical distance from each other. People are using the Internet more than ever before in the light of this pand...

In the era of the Internet today, more and more businesses are going online every day to take in the chunk of benefits from being available in the online marketplace. It is also evident that most of the people who are into online business are not fully aware of how things actually work online, and what is Digital Marketing all about as well. These business owners tend to hire a  Digital Marketing company  and want to see growth in the quickest possible time. When it is about Digital Marketing, the biggest misunderstood, or misinterpreted term has to be SEO. Search Engine Optimization, as the term goes, has always been something that is always on the priority if it is about avoiding something from a concrete business marketing plan. The main reason behind this can be attributed to its lack of awareness among people. What exactly, is SEO? In the simplest of terms, SEO is the procedure of enhancing the visibility of a website or a web page with the motive of increas...