Web and Mobile Application Development

The modern era has made customers more demanding than ever. The COVID-19 pandemic made things all the more difficult in terms of financial stability and sustenance for a huge number of brands and businesses. As a result, they have gone over to collaborate with those who offer more cost-effective deals.   There has also been a substantial increase in competition as well, due to which the retention of existing customers has become really difficult. This is exactly where customer relationship management can help out with this retention.  One amazing CRM platform which almost everybody has heard of is Salesforce and  Salesforce mobile app development   is on the cusp of a new era, thanks to the loyalty it enjoys among businesses all over the world.  But what to do when things go south even after adopting Salesforce?  This is what we are here for!  Customer Retention Strategies Through Salesforce   The reason for increased customer expectations is...

The number of mobile phone users has exponentially over the last five years. With the way how life is becoming more connected to our phones, this growth is only expected to further rise with time. Smartphone dominance is one of the biggest reasons why more and more businesses are trying to reach out to customers with a mobile marketing strategy. Everything about the company products and services is now accessible to customers through their mobile phones. Desktop use has completely been taken over by the sheer functionality of mobile phones, due to which keeping things right and tight on mobiles has become very important. Today, a mobile app development company worth its weight offers several web and app development services, which sometimes leads to a confused YOU! Because you don’t have a lot of technical expertise, this confusion is understandable. This is why we have tried to help you make an informed choice, as to what is better- a mobile app or a mobile website. Mobile ...

In the last few years, technology has paved way for a lot of new changes at a pretty rapid pace. Today, every technology has customer satisfaction as its core point of focus, something that was almost impossible before. With something new coming up every day, businesses have witnessed a revolution of sorts with increased sophistication in technology. As a result, software testing and quality assurance have changed dramatically too. The present circumstances have made quality software QA testing highly integral for businesses across all industries. While ensuring a quality product is a great idea, an interesting question pops up- In-house QA testing or outsourcing it? Which will be a better choice? Because competition has become very intense, impeccable quality is a mandatory requirement for any business to stay in the game. Getting professional software quality assurance service providers can help things to a great extent, enhancing the overall software development process. We ...

During the initial stages of operations, every company aims to keep things cost-effective and look up to in-house marketing as the way to go. Later on, as they grow, the marketing efforts are also aimed to be more aggressive. This is where companies start looking to get an external muscle to reach out to their potential audience better.   The prime reason to get a boutique marketing agency on board is the added level of skill and expertise that are brought to the discussion table. An in-house marketing department falls behind in the kind of exposure that’s needed to launch an effective marketing campaign when compared to an external marketing company.   A big decision that needs to be taken is to choose the kind of marketing company for your marketing requirements- should it be a full-blown marketing firm or a boutique marketing agency?    We have several reasons as to why going with a boutique digital marketing and creative agency will be a great idea for you. ...

  Whenever there’s a discussion on different kinds of Learning Management Systems, there will obviously be the inevitable point of  Learning Management System features . For any training module, a seamless LMS is pivotal, but not everyone makes use of LMS as it needs to be. In the world of mobile and app development, the need for a proper LMS is more, as the rapid changes in technology make it highly essential for staying relevant in the competition. Developers should be flexible enough to get a learning curve every time an opportunity presents itself.  Learning Management System (LMS)- What is it? A Learning Management System, ideally, is a software solution that empowers companies to deliver amazing training and learning experiences. An impeccable LMS should be able to govern the training processes and programs, taking care of two very important functions- Brings to the fore a server that makes creating, managing, and proper delivery of training modules wit...

  Thanks to a troublesome 2020, brands were unable to take big calls on their design philosophies. After all, it would have been a big risk to try and tweak the brand identity with so much chaos already hampering the everyday lives of people. But that was 2020, and whatever happened then is now past. That’s one great thing about graphic design- new years bring new opportunities, and considering how ‘boring’ 2020 was, this year will surely lend a new lease of life into graphic design.   With 2021 underway now, graphic designing companies will be incorporating a number of new trends that they feel will define this year. It’s the start of a new decade and the trends here on will actually form a foundation of graphic design trends that will govern the subsequent years. Graphic Design Trends for 2021   To close what graphic design is all about, it’s the design process through which something simple and mundane gets transformed into something catchy and conveys a message....

It will be long before a bigger revolution in technology comes about that can replace the impact of smartphones and digital technology. The extent of alterations they have made to lives all over the world will be hard to replicate, that’s for sure. Because every piece of information can now be accessed with just a few clicks, social media apps have actually consumed a big chunk of our daily hours. In fact, the increasing number of smartphone users has been a big reason for the rise of social media app development on the whole. Because technology is also growing at a rapid pace, vast opportunities are now opening up for everyone to explore the potential of reaching out to people with social media apps. If you are someone looking to cash on the idea of creating a good social media platform, this guide will surely prove to be of help. Let’s get underway then, shall we? Social Networks You might know names like Twitter, Facebook, and Instagram. But what exactly does the term soc...